Fohr ConferenceCreative Producer05–08–2025
As the Creative Producer for Fohr’s first-ever conference, I led the end-to-end production, planning, and execution of our largest initiative of the quarter. Designed as a milestone moment for the brand, the event brought together 80+ clients and industry leaders for a half-day of rapid-fire programming featuring 10 segments with clients, internal leaders, and industry experts and spotlighted some of our most innovative, best-in-class work.

I managed every detail from pre-production through run-of-show, including timeline development, budget management, vendor sourcing, and cross-functional coordination with marketing, creative, and leadership teams. I also led the production of all creative assets before and after the event; from print and digital collateral, branded on-site elements and installations before and during the event to the creation of social assets from concept to delivery, managing feedback and approvals throughout after the event .

Additionally, I tracked RSVPs, handled internal communications and guest outreach, and curated a series of thoughtful attendee experiences from a fully catered high end breakfast buffet to goodie bags and name tags for each attendee.




Large-scale conference production
Experiential marketing strategy
End-to-end logistics + vendor management
Budgeting, timelines, and stakeholder communications

©2025lumaguarconi@gmail.comBrooklyn, NYC