Events
Event Producer2022 - 2025 

Since 2022, I have steadily expanded my role with Fohr’s events and now oversee the full lifecycle of all event. This ranges from external marketing events including our annual black tie, educational influencer focused Fohr U, netwroking event TenFohr (Fohr’s longest standing tradition), Almanac launch parties, large-scale activations, app relaunches, 10-year celebrations, and more. I also oversee our internal gatherings such as holiday parties, happy hours, and team-building sessions and more. I have managed a diverse slate of high-profile experiences designed to build community, drive brand awareness, and create connecting moments for clients, influencers, and our internal team alike.

My responsibilities now span the entire event process: from yearly calendar planning, creative concepting, and venue scouting, to budget management, menu curation, and vendor coordination (catering, bartending, photography, DJ, and much more). I oversee staffing, communications, invitation strategy and language, guest outreach, RSVP tracking, on-site logistics, designed assets, material production, and post-event reporting - ensuring every event delivers maximum impact. 

Since 2024, I have also led Fohr’s Employee Engagement Group, overseeing four key initiatives that strengthen our internal culture and community and our tie to our industry:

- Fohr Good: Creating opportunities for our team to give back and drive positive impact in our local community through volunteering or donating.

- Fohr U: Establishing ourselves as leaders in the industry through knowledge sharing in educational events.

- TenFohr: A tradition since Fohr started which brings together internal and external voices for engaging, unexpected speaker series and storytelling events.

- Fohr Fun: Building team connection through joyful, creative, and social experiences outside of everyday work.



End-to-end event production & logistics
C
ross-functional team leadership and collaboration
Vendor sourcing, budgeting, and contract negotiation
 Strategic communications & guest engagement
Creative activations & post-event analysis

©2025lumaguarconi@gmail.comBrooklyn, NYC